Here are some recent trends in digital marketing:-
- Increased focus on customer experience.
- Engaged and effective measuring: Analytics 2.0.
- Better video content… and more of it.
- Embrace the IoT.
- Chatbots and AI go mainstream.
- Right-time marketing instead of real-time marketing.
- Prepare for marketing to own digital transformation campaigns.
- Engagement-Based Email Marketing.
- Rich Lead Profiling.